saltgrass consulting
brand storytelling for the outdoor and lifestyle industries.
Origin story.
Saltgrass Consulting was inspired by the vast salt marshes of Cape Cod Bay — where the tides meet the land and life thrives in the in-between. It’s where I learned to hunt, to observe, and to appreciate the rhythm of nature — lessons that shaped my connection to the outdoors and my approach to business.
Like the salt grasses that bend but never break, Saltgrass was built to embody resilience, adaptability, and strength through every season. Whether it’s refining customer experiences, building brand loyalty, or creating meaningful connections, Saltgrass exists to help your business thrive — not just in fair weather, but through the changing tides of the outdoor and firearms industry.
Branding
Your brand’s story is your strongest asset. I help you tap into the heart of your journey to define what matters most, your purpose and the values your customers connect with.
Social Media
Through storytelling and engagement, we turn followers into a loyal community. Get strategic, organized, and intentional in your social presence.
Digital & Print
When your online presence, print materials, and in-store signage all share the same voice and style, your brand feels stronger, clearer, and more connected.
Operations
When every part of your operation works in sync, your team performs better, your customers feel the difference, and your business thrives.
Community
Communities thrive when people feel seen and valued. I help you build meaningful connections that turn audiences into active participants and supporters of your mission and business goals.
Event Planning
From concept to execution, I craft events that bring your vision to life. Each moment is designed to resonate with your audience and create lasting memories.